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CU 91Ҹ’s Rural Colorado Workshop Series Keeps Small Town Main Streets Alive

Six years ago, southwest Colorado resident Mary Hearding launched, providing academic support to students both locally in and near Telluride, Colorado, and globally through videoconferences. She also began the to aid students who don’t have the financial means for a tutor.

The program’s successful launch was due in part to her involvement with theRural Colorado Workshop Series (RCWS), a certificate course offered through CU 91Ҹ’sLeed’s Deming Center for Entrepreneurship for citizens in rural and native Colorado areas.

Led byErick Mueller (MBA’99), executive director of the Deming Center, the volunteer-run program pairs CU business faculty with local organizations throughout Colorado. Each year for five years, community members attend an in-person, day-and-a-half meeting focused on entrepreneurship and business vitality in their region.

“CU 91Ҹ is Colorado’s flagship university,” said Mueller. “I think it’s important we give back to our state.”

RCWS’ first two sessions focus on turning ideas into businesses, the third and fourth focus on scaling existing businesses and the final session provides tools for enhancing companies through aspects like technology, marketing or performance management.

Mueller has been involved in all 45 of the program’s weekend workshops since they began in 2015. He’s fueled by job creation and elevated entrepreneurial ecosystems, he said. One report out of Chaffee County, for instance, said 56 jobs were connected with workshop series attendees founding or growing companies.

“It’s such a gift to see these amazing community members act on their passions,” he said.

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Map image courtesy Raven Maps & Images

Map of Colorado

The workshop program visits regions, not cities, to help create community and collaboration.

KEY

Yellow: Southwest Colorado Region

Norwood

Telluride

Ignacio

Montrose

Red: Southeast Colorado Region

Trinidad

Pueblo

Green: Northeast Colorado Region

Sterling

Purple: Northwest Colorado Region

Hayden

Craig

Blue: Central Mountain Region

Buena Vista

Vail